[MURDER MASTERMIND UNCOVERED: 
Web Review investigates Tom Arriola]
What was the very first 
thing you put up in Crime Scene?
The very first thing that went up was the picture of a young woman, brutally slain. There was a brief description of the crime, but no crime report, nothing else. Just pictures after that, pictures of the crime scene.

I tried to get it listed in Yahoo and other places, but some of them sent me letters back saying, "It's interesting, but it's not really finished." Others said, "What in the heck is this? Why would we want to post that thing?"

So I had to go make a little logo for the front page, and try to give it a little more information -- so there was more to it than just photographs. We added a police report, more photographs of the other rooms. Then I got it listed on some places. After that, every week I would add surveillance photos or biographical information. If I had a staff, or I were doing this full time, there'd be a lot more information: there'd be biographical info about everybody involved; there would probably be a detective's log, where every day you found out what he's working on, where he's going, what leads he's following up, where he's at.

I really wanted to have these guys go somewhere, to give a sense that they're in Miami right now and they've uploaded this photograph of their surveillance of where they think the criminal is. That's the thing about the Web, you can go there.

So if you had more time, 
or a staff, you would make the picture
more complete, make the reality more convincing?
Right. We've got action, we've got a dramatic problem that we're solving, there's a sense of place, but as far as characters go -- I really want to develop characters more. For example, there'd be people you could hate. I'd like to develop those two policemen more, so you could know which has the sense of humor, and which one operates the Web site, and knows how to do all the HTML. I think there are ways to do that without just saying, "Hey, my name is Detective Anderson and I went to school to do this stuff."

There are some little hints. For example there are two versions of the fax from the condom company: the actual fax and the text file. If you read both, you see there's a difference. Detective Anderson, when he called up the condom company, asked about condoms and wanted a free sample pack. So in the original fax, the guy makes a note, "Per our conversation, I'm sending you a sample of all of our products..." But if you read the text file, he doesn't mention that at all -- he just mentions the condom serial numbers. It's a tiny way of showing character, that Anderson got himself a box full of condoms, he's a little embarrassed about it, and he doesn't want to share it with everybody. That's how we would show character.

Or we might make a home video tape of Detective Anderson with his kids. You would just click on his head, and you see his family. We wouldn't be telling you he's got a wife and three kids, but we'd show you him and his wife, and maybe in the background, you'd see his boat, or maybe you'd see that they don't live in a really nice house. You would see those things, and you would interact with them in an interpretive way. It wouldn't all be just laid out in front of you: "Here's a book, read it from pages 1 to 150, and you'll know everything there is." You've got to look at it, and make connections and wonder.


[More]